Music, Media and Entertainment

Music

Making music has rarely been more in vogue in the UK than it is at the moment. This situation is the result of a vibrant domestic scene that includes ‘real’ bands like Kaiser Chiefs, Arctic Monkeys and Franz Ferdinand, all of whom are helping to inspire a new generation of young people to pick up instruments and start bands.

At the other end of the spectrum, older players are coming back to playing music in droves. Brands like Paul Reed Smith, Martin and Taylor guitars have a customer base largely made up of wealthy professionals with high disposable income. And initiatives like the Music Industry Association’s high profile Weekend Warriors campaign are also encouraging mature musicians back into the fold.

Music Live is the UK’s largest music-making event and brings together musicians of all types (guitarists, bass players, keyboard players, drummers and ‘traditional’ instrumentalists) and features more music equipment and seminar content than any other UK show. Over the last two years, the show has also increasingly attracted the patronage of big-name artists including members of the Red Hot Chili Peppers, Faithless, the Damned and Slayer, variously involved in live performance and seminars.

Media & Entertainment

Clarion Media & Entertainment works with leading media and entertainment organisations to develop large scale conferences that are the first choice for media companies seeking quality information.  With rapid and wide-spread changes taking place in the way consumers are buying and using media, content owners and distributors need to rethink their strategies for commissioning and delivering content to a range of demographics, geographies and platforms.  These changes deeply affect global and international brands, who are also engaged in re-engineering their advertising and branding strategies to meet the opportunities presented by digital markets.

Clarion Media & Entertainment's portfolio is focusing its research and event planning on those events and issues that drive monetization of new opportunities for all those engaged in Media and Entertainment.  With events being delivered and developed in US, European and Asia markets - we're committed to providing actionable intelligence which enables clients to solve their most pressing challenges.

Digital Content Monetization 2010 examines new models for monetizing content and the tools and technologies being used across the media industry to enable effective multi-platform distribution of different content types.  There is a pressing need to develop new and sustainable models for distributing content and for monetizing digital content.  Paramount to this is the need to establish the right technologies and solutions to allow effective distribution of digital products, protect copyright, prevent piracy, combat new industry entrants and regain their lost market share in these new channels before market share is jeopardized.